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Beauty Business Coaching

A Personalised Online Mentorship Program to Support Your Business!


Business Coaching 
Exclusively for
Beauty Business Owners

Build Your 6-Figure Beauty Business with Expert Mentorship & Community Support

 Join our intimate coaching program hosted inside Skool, a private community space where beauty professionals get personalised mentorship, real business strategies, and ongoing support to grow faster, together.
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Your Roadmap to a Thriving Beauty Business

This mentorship program is more than just coaching, it’s a supportive space for beauty professionals who want real growth, real guidance, and real connection. Whether you're just starting out or ready to level up, you’ll follow a proven step-by-step framework to attract clients, increase revenue, and build a business you're proud of, surrounded by a like-minded community of artists walking the same journey alongside you.
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Meet Your Mentor:
Alondra Gataé

From Artist to Educator - And Now, Your Business Coach

Hi, I’m Alondra, founder of the Academy of Hair & Makeup and your mentor inside this coaching program.

With over 25 years in the industry and a career that’s taken me from CHANEL and Dior, across Australia and Dubai, to building a six-figure beauty education business from a spare room in my home, I’ve walked the exact path you’re on now. I started this academy as a single mum with $3,000 and a one-year-old on my hip. No team. No safety net. Just pure grit, a deep love for beauty, and a belief that I could build something better - not just for me, but for other artists too.

This program isn’t just about strategy (though you’ll get plenty of that).
It’s about removing the guesswork, avoiding costly mistakes, and giving you real, hands-on guidance to build a business you’re proud of - without wasting years trying to figure it out alone.

What makes this different is the community and personal connection.
You’ll be surrounded by other beauty professionals who are just as driven, supportive and ambitious as you are - all working toward the same goal. And I’ll be right there with you, guiding you through it step by step.

Whether you're just getting started or you’re ready to grow faster and smarter - you don’t have to do this alone.

Let’s build your dream business together. 💫


Real Business Mentorship Results

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Award-Nominated Business Owner

"I started learning makeup in 2020, and I was the kind of person who couldn’t even hold a brush properly. I thought I had to spend a fortune on my kit just to get started, and the idea of wearing every single hat in my business felt overwhelming. I struggled with pricing, marketing, and finding my ideal clients.

This is now the second year in a row that I’ve been nominated for a Small Business Award by my clients—something I never imagined when I first started. I joined this business coaching because I realised how much I didn't know about running a business. After my discovery call with Alondra, I finally understood what was missing—how to market myself, attract the right clients, and create a profitable business strategy.

Since joining, I’ve gained the confidence to price my services correctly, structure my business for growth, and attract high-paying clients. Now, I have a clear roadmap, a strong brand, and I’m no longer overwhelmed trying to figure it all out alone. This coaching has truly been a game-changer!"


Helen – Makeup Artist & Small Business Award Nominee
www.makeupartisthelen.com
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Our Students Are Winning Awards

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One of our mentorship students, Helen, turned her talent into an award-winning business with guidance from our business coaching program.
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What's Included

✔️ Personalised step-by-step roadmap tailored to your goals
✔️ Access to fortnightly live Zoom coaching sessions
✔️ Real-time feedback on your pricing, content, branding and strategy
✔️ Downloadable templates, scripts, and resources to use instantly
✔️ Exclusive Skool community launching soon for support, accountability and networking
✔️ Direct access to your mentor for questions, reviews and support
✔️ Ongoing opportunities to refine your offers, marketing and client experience

What You'll Learn

  • How to package and price your services with confidence

  • How to attract high-paying, loyal clients (without relying on Instagram)

  • How to create an unforgettable client journey that leads to referrals

  • How to manage your time, money and energy like a real CEO

  • How to set up your backend systems and boundaries

  • How to bounce back from doubt, fear and slow seasons

  • How to build a beauty business that supports your life — not drains it

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The Benefits For Your Business

✔️ Personalised step-by-step roadmap tailored to your goals
✔️ Access to fortnightly live Zoom coaching sessions
✔️ Real-time feedback on your pricing, content, branding and strategy
✔️ Downloadable templates, scripts, and resources to use instantly
✔️ Exclusive Skool community launching soon for support, accountability and networking
✔️ Direct access to your mentor for questions, reviews and support
✔️ Ongoing opportunities to refine your offers, marketing and client experience

From My Spare Room to Six Figures:
Why I Started This Mentorship

I started my business coaching because I remember exactly what it felt like to build something from scratch, in a small room in my house, no loans, with nothing but a dream and a one-year-old by my side. I didn’t have a team, fancy tools, or a safety net, just a vision and the determination to change my life. Now, I help women do the same. Not just start a business, but create something real, profitable, and powerful. You don’t need to have it all figured out. You just need someone who’s been there to guide you.

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Find the Right Level of Support for Your Business

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How To Get Started

We accept new students into the Business Coaching Program only three times per year:  January, May, and September, to ensure each group receives focused support and a clear structure from the start.

We keep intake numbers low so we can provide more personalised help, faster feedback, and a stronger community experience. Once the intake closes, you’ll need to wait for the next round, so don’t miss your chance to apply early.

Choose the intake month you’re most interested in. We open spots in January, May, and September each year.


Frequently Asked Questions

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Who is this coaching program for?
This program is designed for ambitious beauty professionals—whether you're just starting out or looking to grow and scale your business. If you're a makeup artist, hairstylist, bridal specialist, or beauty entrepreneur who wants a clear roadmap to success, this coaching is for you!

I'm brand new to the industry. Can I still join?
Absolutely! We work with both beginners and experienced beauty professionals. If you're new, we’ll help you build strong foundations, attract clients, and launch your business with confidence. If you're already established, we'll show you how to increase bookings, refine pricing, and scale effectively

How much time do I need to commit?
The program is designed to fit around your schedule. Live coaching calls are held fortnightly, and you’ll have access to recorded sessions if you miss any. Whether you commit a few hours a week or go all in, you’ll see progress as long as you take action!
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Can I switch from Basic to Premium later? 
Yes! Many students start with Basic and upgrade to Premium once they’re ready for deeper support. If you realise you need personalised mentorship, you can upgrade any time—just reach out!

What happens after I apply?
After you apply, we'll review your information and send you a follow-up email with five additional questions to ensure you're the right fit. Once we receive your responses, we'll assess your application. If approved, we’ll send you the next steps on how to get started. Since we only accept a limited number of students, we recommend applying early to secure your spot!

Is there a refund policy?
Because this is a coaching program with immediate access to mentorship, resources, and support, we don’t offer refunds. It’s a month-to-month subscription, and while we’re committed to your growth, you’re free to cancel anytime before your next billing cycle — no hard feelings, no pressure.
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We Don’t Work With Everyone — And That’s On Purpose

This mentorship is for women who are serious about building a real beauty business, not just dabbling or downloading freebies. If you're ready to show up, commit to your business, and finally turn your talent into consistent income — we’d love to work with you.

Email us beloand let’s see if it’s the right fit.